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Zartico Blog
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Are Your Ads Reaching the Right Markets? Why Propensity Drives Performance
Mar 26, 2026 10:38:24 AM |
4 Min Read
World Cup-Ready: What 94 Mega-Event Matches Teach Us About Capturing the Economic Moment
Feb 27, 2026 11:32:09 AM |
9 Min Read
International Focus - Topline Numbers Don't Tell the Complete Story
Jan 8, 2026 12:26:19 PM |
4 Min Read
Explore Newnan-Coweta: Scoring Big with a World Cup Marketing Playbook
Dec 16, 2025 12:12:51 PM |
2 Min Read
8 Ways Destination Marketers Use Zartico Solutions to Achieve Success
Oct 31, 2025 3:04:41 PM |
4 Min Read
From Clicks to Crowds: The ROOST Story of Turning Data Insights into Record-Breaking Summer Tourism
Oct 14, 2025 9:00:02 AM |
2 Min Read
The Right Varietal of Visitors: How Visitor Intelligence Is Driving Winery Tourism
Sep 30, 2025 10:59:15 AM |
1 Min Read
A Predictable Victory: How Data-Intelligence Helped Bring the NFL Draft to Green Bay
Sep 17, 2025 2:33:06 PM |
2 Min Read
How Zartico Fuels Destination Madison's Data-Driven Campaign Success
Sep 2, 2025 4:22:48 PM |
2 Min Read
Visit Wausau’s Data-Driven Path to Growth, Strategy, and Recognition
Aug 6, 2025 12:19:32 PM |
3 Min Read
From Profiles to Performance: How Visit OKC Boosted Campaign Results with Market-Specific Creative
Jul 28, 2025 1:46:18 PM |
2 Min Read
Making Every Decision Count: How Temecula Valley Uses Visitor Intelligence to Navigate Market Shifts with Confidence
Jul 21, 2025 10:52:51 AM |
2 Min Read
How Visitor Intelligence Helps a Small DMO Make a Big Impact
Jul 15, 2025 4:45:58 PM |
3 Min Read
Beyond Volume Metrics: Identify Your High-Efficiency Markets
Jul 8, 2025 5:25:32 PM |
2 Min Read
Zartico Appoints Sylvia Weiler as Chief Revenue Officer
Jul 7, 2025 10:11:20 AM |
1 Min Read
Building a Modern DMO: Visitor Intelligence First, Always
Jun 23, 2025 2:33:51 PM |
2 Min Read
Partnering for Purpose: Real Media Insight and Impact
Jun 11, 2025 11:50:54 AM |
1 Min Read
Lessons in Advocacy: How Tennessee Used Intelligent Data to Secure Tourism Funding
May 22, 2025 2:58:06 PM |
2 Min Read
Experience Champaign-Urbana Turns Intelligence into Community Impact
May 7, 2025 8:53:29 AM |
3 Min Read
Visit Lake Charles Unlocks ROI and Efficiency with Zartico Media Attribution
Apr 28, 2025 9:02:29 AM |
2 Min Read
Resilience and Advocacy Will Define Destination Success in 2025
Feb 25, 2025 10:56:34 AM |
2 Min Read
Visit Lake Charles Uses Smart Data to Fuel Smarter Marketing
Feb 6, 2025 9:46:56 AM |
4 Min Read
Building Trust With Data: Crystal River Transforms Stakeholder Relationships
Feb 5, 2025 11:09:55 AM |
4 Min Read
Avoiding the CMO Paradox: How Data-Driven CMOs Thrive in 2025
Jan 16, 2025 4:34:05 PM |
3 Min Read
Preparing for DOGE and Beyond: Auditability and Data-Driven Strategy
Dec 11, 2024 4:10:49 PM |
4 Min Read
5 Ways to Maximize Destination Marketing with Zartico’s Website Attribution
Oct 22, 2024 10:28:10 AM |
4 Min Read
Good Marketing Isn’t Enough, But Great Marketing Is Within Reach
Oct 2, 2024 11:04:43 AM |
3 Min Read
Beneath the Surface, Lodging Data Is a Savvy Marketer's Goldmine
Sep 24, 2024 9:01:01 AM |
3 Min Read
5 Data Points Every Destination Should Share With Stakeholders
Sep 12, 2024 9:59:25 AM |
4 Min Read
How Visit Baton Rouge is Using ZDOS® Insights To Light Up a Low Season
Sep 3, 2024 1:58:42 PM |
4 Min Read
10 Ways Destination Marketers Use Zartico Data to Achieve Success
Aug 28, 2024 4:04:07 PM |
4 Min Read
This Destination Leader Is Over Reporting Economic Impact
Aug 28, 2024 12:52:25 PM |
4 Min Read
How Impact Reporting Drives a Data-Backed Strategy at Travel Lane County
Aug 8, 2024 5:07:38 PM |
3 Min Read
Destination Madison’s Data-Led Marketing Makeover With Zartico
Jun 28, 2024 2:58:20 PM |
3 Min Read
5 Questions From Zarticon All Destinations Should Be Asking
May 31, 2024 4:29:09 PM |
3 Min Read
Focus on Quality Visits to Optimize Your Marketing Efforts
Apr 17, 2024 3:19:51 PM |
3 Min Read
Meet Andria Godfrey: VP of Data Science at Miles Partnership
Apr 16, 2024 9:02:33 AM |
5 Min Read
Meet Josh Gibson: Tennessee’s Tourism Research Director
Apr 5, 2024 3:05:09 PM |
5 Min Read
No Silver Bullet: Why Integrating Data Sets Build Stronger Insights
Mar 28, 2024 10:41:07 AM |
3 Min Read
Keys to Winning the Start-Up Game: Reflections on Five Years
Mar 5, 2024 12:22:46 PM |
6 Min Read
Apply These 5 Takeaways From the Big Game to Your ZDOS® Data
Feb 13, 2024 6:26:50 PM |
2 Min Read
Epic Ride: How a W.V. County Used ZDOS® to Transform Local Tourism
Feb 12, 2024 1:47:17 PM |
4 Min Read
Red Light, Green Light: Calculating Confidence in Your Data
Jan 4, 2024 2:51:54 PM |
2 Min Read
It’s Time To Equip the Heroes of Our Stories — With Data
Dec 12, 2023 2:40:49 PM |
3 Min Read
Normalization Is Normal: Reflecting Reality in Big Data Sets
Oct 24, 2023 10:52:13 AM |
3 Min Read
Place-Based Strategy: A High-Resolution Lens for Your Destination
Jul 17, 2023 3:47:05 PM |
4 Min Read
What We’re Seeing: Emerging Visitor Trends for Summer 2023
Jul 13, 2023 4:43:30 PM |
4 Min Read
This Night is Sparkling: Swifties and the Impact of The Eras Tour
Jul 7, 2023 3:50:56 PM |
3 Min Read
Zarticon 2023: What We Learned from Our First User Conference
May 10, 2023 1:38:11 PM |
4 Min Read
How Asheville, N.C. Fuels Community Conversations With Data
May 10, 2023 12:25:00 PM |
4 Min Read
Miles Partnership First Agency Certified by Zartico Academy
Apr 27, 2023 10:11:18 AM |
2 Min Read
Why AI Probably Isn't the Future for Destination Content Strategy
Apr 24, 2023 10:56:58 AM |
5 Min Read
Geolocation Data 101: A Guide to Powerful Place-Based Insights
Apr 24, 2023 10:55:50 AM |
7 Min Read
The State of Meetings 2023: Destination Trends and Strategies
Mar 30, 2023 10:21:33 AM |
3 Min Read
Smart Destinations Use Data to Tackle the Roads Most Traveled
Mar 6, 2023 11:12:27 AM |
4 Min Read
The Real Reason We Exist? Improving Resident Quality of Life
Feb 23, 2023 9:58:05 AM |
2 Min Read
Insights to Outcomes - ESTO and Destinations International
Aug 23, 2022 10:43:38 AM |
2 Min Read
An Unlikely Partner in Creating Culture….a Stuffed Animal Named Mona
Jul 1, 2021 10:34:33 AM |
2 Min Read
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