Data Science White Papers
Geolocation Data and the Destination Tourism Industry: The Whole Story
Geolocation data helps to answer a rich portfolio of questions around visitor movement within a destination to improve a DMO’s destination marketing and management activities….
An Introduction to Sample Size and Representativity in Tourism Research
The modern data world has introduced the tourism industry to a vast array of large, varied, and dynamic data sets that differ fundamentally in scope, utility, and kind than the industry has ever..
ZDOS™ Education
International Airport Analysis
The objective Zartico’s analysis is to understand visitor patterns of those that use the Tampa International Airport. The analysis identifies visitation patterns to monitor both visitor and resident behavior.
Salt Lake City Convention District
With the halt of business and convention travel due to COVID-19, the Convention District businesses bear significant economic burden.
From the Blog
Focus on Quality Visitation to Optimize Demand-Gen Efforts
Apr 17, 2024 3:19:51 PM |
2 Min Read
Meet Andria Godfrey: VP of Data Science at Miles Partnership
Apr 16, 2024 9:02:33 AM |
5 Min Read
Meet Josh Gibson: Tennessee’s Tourism Research Director
Apr 5, 2024 3:05:09 PM |
5 Min Read