Geolocation Data

ZDOS® leverages the power of human movement — because travel is fundamentally a place-based activity.

Geolocation Data

Geolocation data is a powerful tool to understand and anticipate when, where, and how people move through and engage with a destination. 

Paired with Zartico’s Place-Based Strategy and other licensed data sets, geolocation data opens your eyes to the full impact on the visitor economy by focusing on the ways people engage not just with individual businesses, but with all kinds of places, neighborhoods, and regions.

Data Points Refreshed

2+ billion data points 
refreshed every 24 hours

Visitor Observations

19+ trillion observations 
of visitor and resident movement

Normalized Data

Normalized and balanced using leading data science methodologies

Historical Data

Historical data from January 1, 2021

Every 24 hours, we ingest data from more than 1.6 billion mobile devices from over 180 countries — the highest frequency and highest resolution geolocation data stream commercially available on the market. 

We start with the raw data sets, then apply advanced techniques and proprietary machine learning developed by Zartico’s Data Science team. This transforms raw data into a valuable information source that is accurate, reliable, and poised to answer the questions destination leaders ask.

Read more about where geolocation data comes from and how best to use movement insights.

Book a demo to learn more.

More Data Sets

Lodging Data Icon 150x150

Lodging Data


Event Data Icon 150x150

Event Data


Spend Data Icon 150x150

Spending Data


Employee Testimonials

Maiya Allen

"Zartico has a great culture. We all come from different places but we created a safe place to coexist and achieve our goals and have each other’s back while doing so."

Maggie Bunting

"The supportive culture, opportunities for growth, and commitment to innovation make Zartico an exceptional place to build a career."

Cat Kessler

"Every day I feel energized by my coworkers — brilliant folks solving challenging problems, and supporting one another along the way."


Watch This Video To Discover More

From the Blog

Meet Josh Gibson: Tennessee’s Tourism Research Director

Apr 5, 2024 3:05:09 PM |
5 Min Read

No Silver Bullet: Why Integrating Data Sets Build Stronger Insights

Mar 28, 2024 10:41:07 AM |
3 Min Read

Meet Mike Phan: Full Stack Developer at Zartico

Mar 26, 2024 8:09:54 AM |
2 Min Read