States have a fundamentally different role than city and county tourism offices. View your visitor economy from a macro statewide perspective while also diving into micro-level regional detail.

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Integrated data insights in a streamlined destination marketing performance dashboard

 

Zartico CEO Sarah Lehman introduces DCO

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Part of the Zartico Visitor Intelligence Solutions Suite, the Zartico Visitor Journey App is an on-demand and self-serve dynamic movement visualization tool that complements Zartico Z5 and ZDOS®, placing the power of visitor behavior in connection with place in the hands of marketers, growth strategists, and analysts. 

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Easily view how places complement the economy by exploring where visitors go before and after events and key locations to benchmark performance, identify product gaps and accelerators, and unlock untapped opportunity visitors—all from a modern, intuitive interface.

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Understand how specific places fuel the economy

Uncover behavioral trends for greater targeting

Identify key drivers and visitor behavior to build content and itineraries

Be a better host to influencers/media

View competitive parity 

 

Your data, ready for action 

The ZDOS® modules are easy to use and share. Find what you need fast, then export or email modules with a click. Grab professional visualizations for your presentations, or download data files to create your own.

 

 

DCO helps marketers attract more of the right visitors at the right time.

 

What makes us different 

DCO is fueled by Zartico’s industry-leading geolocation data. We receive a daily feed of raw geolocation observations — up to 2 billion data points a day. Our dedicated team of data scientists then meticulously clean, balance, and validate this data.

The result? Insights you can trust and confidently defend as you make important decisions about your marketing investment.

Learn more about the Zartico difference, including two patent-pending technologies and the gold standard in place-based strategy.

Watch This Video To Discover More

Watch This Video To Discover More

Ready to uncover behavioral trends for greater targeting? 

 

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