Evaluating an opportunity? Measure it before you commit. Already hosted an event? Prove what it delivered.

Attendance numbers tell you how many people showed up. Event Pulse tells you what they spent, where they went, and what the event actually contributed to your community.

 

Zartico Event Pulse analyzes any event in the U.S., in your destination or any other. Measure visitor spending lift, attendee behavior, and demographic shifts against a baseline you define.

 

Real visitor spending. Real lift. Real return.

Event Pulse-Wide

WHAT'S INSIDE

Unlimited event analyses across any destination.

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Any Event, Anywhere

Analyze any event in any U.S. market with unlimited reports.

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Custom Baseline Comparisons

Select a comparison date to measure what changed as a direct result of the event.

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Measurable Event Lift

Track spending lift across lodging, restaurants, retail, and attractions.

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Audience Composition & Origins

Understand who attended, where they came from, and how demographics shifted.

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Visitor Flow & Place Insights

Visualize attendee movement and area-wide impact throughout the event window.

BUILT TO ANSWER YOUR QUESTIONS

Which events are delivering the most economic value to my destination?

What economic lift did this event drive across the community?

How did spending extend to hotels, restaurants, retail, and attractions?

Where did attendees come from?

How much lift beyond normal activity did this event create?

What was the demographic and income profile of event attendees?

What other places did event attendees visit?

Which events deliver the greatest value and deserve future investment?

How do we build a data-backed case for hosting, funding, or expanding an event?

WHAT IT UNLOCKS

Go further than attendance.

Youth Sports

Study events before you bid.

Study events in other markets before you bid, then measure your own after you host.

Spending

Measure the full economic ripple.

See how spending extends beyond the venue into hotels, restaurants, retail, attractions, and more.

Festival

Prove value to stakeholders.

Bring objective data to conversations with boards, city leaders, and community partners. 

Explore more from Zartico

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Z5

Actionable visitor intelligence for destinations.

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Media Attribution

Connect ad impressions to real-world visitation. 

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Website Attribution

See how your web and social content drives visitation.

READY TO STOP BIDDING BLIND?

 

Stop guessing at event value. Start measuring it.

Let's walk through what Event Pulse looks like for your organization.