If a picture is worth a thousand words then Zartico's dynamic visualizations (DV's) are worth a million. Zartico's DV's are powerful storytelling tools, as they show how people move throughout a destination over time. ZDOS™ gives you the ability to steward the visitor and resident economy by understanding movement throughout your community.
Seeing is believing. Dynamic visualizations give visual transparency to you and your stakeholders to see trends, anomalies, and activity throughout your destination. When geolocation and visitor spending data are combined, dynamic visualizations answer the most challenging questions and help you better anticipate where, when and how people move and interact within your community.
You now have the power to zoom in on a specific region, street or point of interest and filter data segments to get the clearest view of visitor and resident movement and engagement. An interactive map of your destination? How cool is that?
Travel Lane County (Eugene, Oregon Area): Art & Culture VisitorsObjective: Lane County wanted to better understand their visitors to key art & cultural venues. What value do these visitors have on the local community?